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Why You Need Custom Stock Photography

Monday, December 07, 2020 | By: Karen K Photo

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Have you ever seen the same stock photo used by a number of different companies? You often see this with companies talking about customer service, with the same pretty, smiling woman wearing a headset showing up in multiple advertisements for different companies.

That’s one of the pitfalls of using stock photography sites…everybody has access to them.

Or maybe you spend hours scrolling through the stock sites looking for a photo that fits your business. Maybe you weren’t able to find something that fit so you settled for something that wasn’t quite right.

Maybe you thought: “There has to be another way.”

Good news…there is! You can have custom photography created just for your brand.

Consumers can sense the difference when you’re using stock photos versus actual photos of you or your business. There’s a big difference between the feeling you create when you use photos of your people in your business doing what you do. In fact, personalizing your marketing materials can be a huge differentiator!

Custom stock photography takes the burden off of you! There’s no more searching through somebody else’s photos, trying to find something that fits. You have a library of photography that’s specific to your business and you can easily pull from that to get the right image, every time.

The best part is, one photo shoot can create images that last you for months or even a year! Imagine the time you’ll save by having a library of the right images at your fingertips. Custom stock photography for your brand makes creating websites, social media posts, marketing brochures, and any other means of advertising faster and easier. Who doesn’t want that?

If you need help creating engaging images that show your brand’s personality, we can help! Our background in marketing and graphic design means we can plan and create exactly the images you need. Contact us today to find out more.

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